
From Your M&S with Love
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The story
Why it stays with you
Shirley Bassey brings Bond-style glamour to M&S's snowy 2006 Christmas party.
A mysterious invitation leads to a glamorous party in the snow. Winter clothes give way to evening wear, and Shirley Bassey supplies the grand entrance with Get the Party Started.
M&S's 2006 Christmas film trades homely sentiment for a spy-film fantasy. Its official archive places the campaign alongside the cinema release of Casino Royale, making the Bond connection part of the advert's original context.
Often remembered as the Ice Hotel advert, this is a useful reminder of Christmas advertising before the later wave of emotional mini-dramas. The viewing link comes from M&S's own archive.
Playback checked 15 October 2026. Video availability may change.
Behind the advert
Performer
Shirley Bassey
Director
Dawn Shadforth
Agency
RKCR/Y&R
Production company
RSA Films
Credits & sources
- Brand
- M&S
- Year
- 2006
- Cut
- Full film
- Running time
- 1 min 29
- Shown
- Online and television
- Territory
- UK
- Performer
- Shirley Bassey
- Director
- Dawn Shadforth
- Agency
- RKCR/Y&R
- Production company
- RSA Films
- M&S Archive campaign timeline (opens in a new tab) · checked 9 October 2026
- Contemporary production account (opens in a new tab) · checked 4 October 2026
- Official film and uploader metadata (opens in a new tab) · checked 4 October 2026
Record updated 15 October 2026.